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TRIAL DYNAMICS
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Jessica Brylo
Mar 27, 20242 min read
Let’s talk bifurcation
Let’s talk bifurcation. Nick Rowley recently gave a talk about bifurcation, and I agree with his thinking and belief that bifurcation is...
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Jessica Brylo
Feb 6, 20122 min read
How to Use “Herd Mentality” to Your Advantage
As advanced as humans are, we are still primitively just mammals belonging to a herd. Animals and people stay in herds because it...
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Jessica Brylo
Jan 12, 20123 min read
What Do Jurors Care About?
Do you ever feel like jurors decided your case randomly or based on something other than the evidence you presented? It’s highly...
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Jessica Brylo
Nov 20, 20112 min read
Unreliability of Eyewitness Memory & How to Counteract It
If you’ve spent any time interviewing jurors, you know that eyewitness testimony holds great weight. And if you’ve spent any time...
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Jessica Brylo
Oct 22, 20112 min read
Detecting Lies During Voir Dire
There have been many studies done on lie detection and the results are often disheartening. Most of us, including police officers, fare...
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Jessica Brylo
Oct 10, 20112 min read
A Look At the New Argumentative Theory of Reasoning
In one of my previous posts, a reader asked about a new theory called Argumentative Theory or Argumentative Reasoning. I thought it...
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Jessica Brylo
Oct 2, 20114 min read
How Well Can You Predict the Outcome of Your Case?
In my years of studying jurors, I have come to find attorneys just as intriguing. Attorneys know their cases extremely well. So well,...
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Jessica Brylo
Sep 25, 20115 min read
Lessons from the Deliberation Room
When you go through law school, socialize with other attorneys, and draft motions directed to attorneys and judges, you can easily lose...
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Jessica Brylo
Sep 15, 20112 min read
Acts vs. Omissions – A Small But Powerful Difference
You’re creating the story of your case for opening and trial. You have a situation where a business allowed an unsafe condition to exist...
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Jessica Brylo
Aug 18, 20112 min read
Do Jurors Get “Poisoned” During Voir Dire?
Attorneys are often worried about asking questions in voir dire that elicit responses that are harmful to your side of the case. For...
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Jessica Brylo
Aug 14, 20112 min read
The Correct Use of PowerPoint & Graphics
As technology as become increasingly prominent in our lives, it has leaked its way into the courtroom. Some technological advances are...
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