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Jessica Brylo

Lessons from the Deliberation Room

When you go through law school, socialize with other attorneys, and draft motions directed to attorneys and judges, you can easily lose...

Jessica Brylo

Acts vs. Omissions – A Small But Powerful Difference

You’re creating the story of your case for opening and trial. You have a situation where a business allowed an unsafe condition to exist...

Jessica Brylo

Acts vs. Omissions – A Small But Powerful Difference

You’re creating the story of your case for opening and trial. You have a situation where a business allowed an unsafe condition to exist...

Jessica Brylo

Group Polarization & How It Impacts Your Verdict

Juror deliberations are complicated dynamic processes. The whole of the group is greater than the sum of its individual parts. Often...

Jessica Brylo

Group Polarization & How It Impacts Your Verdict

Juror deliberations are complicated dynamic processes. The whole of the group is greater than the sum of its individual parts. Often...

Jessica Brylo

Which Type of Focus Group Should You Run?

There are a multitude of ways to run focus groups depending on what you are trying to test. The most common focus groups are: (1)...

Jessica Brylo

Which Type of Focus Group Should You Run?

There are a multitude of ways to run focus groups depending on what you are trying to test. The most common focus groups are: (1)...

Jessica Brylo

Polarization

If you’ve ever done a focus group and tracked juror attitudes as the case progresses from plaintiff’s statement through defendant’s...

Jessica Brylo

Polarization

If you’ve ever done a focus group and tracked juror attitudes as the case progresses from plaintiff’s statement through defendant’s...